Particular examples from the lecture series are Marilyn Monroe and Bridget Bardot, though Audrey Hepburn is a less sexualised example.
Marilyn was constructed as an uber-sexual ideal, her hair dyed platinum blonde and her wardrobe filled with slinky, fitted clothing. Yet she was always portrayed as quite dumb, easily taken in by the men around her. And it is this combination that makes her appealingly safe as a sex object to men, she's gorgeous but in no way threatening. Despite this she has a 'tongue-in-cheek' quality that makes her similarly appealing to women, she knows her affect on men and uses it to her advantage.
|The huge skirt and feet pointed inwards are very childlike,|
while the cleavage and amount of skin showing from her
only-just-staying-on dress is very sexual. It's the two together
that make her so widely accessible.
Bridget Bardot had a similarly created persona, combining sexuality and innocence. Her hair was also dyed blonde and she exhibited a childlike dishabille which when first exhibited to the world at the Cannes Film Festival put her on the road to fame. She became renowned for her overt sexuality and innocent nonchalance.
|Like the Marilyn image Bridget is photographed|
showing a lot of flesh, her 'clothes' similarly barely
on, with her cleavage emphasised. Whereas her pouty
lips and wide eyes give her a very young look.
People with 'baby' features also tend to be viewed as innocent and more likeable, and are less likely to be punished harshly for any indiscretions. This treatment from those around them can also lead to those with baby-faces playing up to this impression, acting more childlike to garner an even stronger reaction.